No matter how big or small has switched to selling their goods and services online opening an online store. And it's all because of platforms like Shopify that have made this feasible. Next-generation Shopify features make it easy for businesses to set up an online store and start making money. If you own an online business have an online store and are looking to get most of Shopify. Nerd Series provides a quick guide to Shopify's pros and cons features and setup. Let's dig right in!

Let's find out what Shopify is all about

Shopify is one of the most well-known e-commerce platforms for building an online store and website. To make an internet business like a pro it includes all the tools you need. Inventory management SEO ranking extensive analytics and payment connection are just a few of the features included.

Step-by-Step Instructions for Creating a Shopify Store

The following is a step-by-step guide for those who have decided to set up a Shopify store and want to know how to do it. 

Step 1: Create a Shopify account

Signing up for a Shopify store is the first and most important step. To begin go to shopify.com and create an account.

Create an account by entering your basic details like email address password and the name of the store. You'll also get a personalized domain name. 

Step 2: Adding a Product to the Store 

After signing up the process of setting up a store and customizing it begins. Add a product by clicking on the product you want to add. You'll need to fill in all kinds of product details for your customers to learn about the product and add one by one. 

Step 3: Tailor the store to your business needs

It's now time to make the store exactly what your company wants. This may be done by returning to the main dashboard and altering the appearance of the site's "back" button. You'll be quizzed on various areas of the shop as you go on. Themes designs graphics brand colors logos and site colors may all be customized right here.

Step 4: Create a Shopify Domain Name

The next is to set a domain and delete the custom domain you created in Step 1 after customizing the store's themes design and logo. To get your online store started you need to choose a domain name. 

Step 5: Activating a Payment Processor

As the last step adding payment processors into the shop. To do this navigate to the Payments section on the dashboard's left side. Select the payment processor by clicking on the payment tab. Check out all of the payment processors on Shopify.com before making a final decision.

Pros Of Using Shopify

Simplicity

The ease of use of this platform is frequently lauded. However if you're not as tech-savvy as others it's a terrific platform. Customize your storefront with the aid of drag-and-drop boxes. After using Shopify for a while you'll see that their primary goal is to make the platform as user-friendly as possible.

24/7 Support Services

At Shopify there is a specialized support team. Most of your queries may be answered through email or a live chat by the company's 24/7 customer service. They have a 24-hour helpline with four different numbers for different locations if typing isn't your thing.

Wide Range of Themes

Shopify succeeds in yet another category as compared to other platforms like WordPress and BigCommerce. They provide a large variety of "themes" which are clean modern design packages. 

App Store

The in-house App Store of Shopify is the company's claim to fame. Over 1200 add-ons and apps may be used with it. 

There are applications that can help you automate and streamline your company's activities. Accounting inventory management and shipping can all be handled by applications.

Customization to Peak

You can take additional steps even though the platform is very simple to set up and get started. There is an easy way to change the design of your business if you don't like the theme you've chosen. Their website builder is quite flexible which is a big plus. Editing adding and moving content is generally possible in all themes. 

Fully Hosted

Shopify is a cloud-based service. What does that imply? There is no need to pay for the server maintenance or hosting costs as a result of this. Having no ties to a host means Shopify has more latitude in setting its own prices and rules.

Cons of Shopify

Expensive

Shopify isn't the cheapest e-commerce platform out there but it's not the most costly either. Customers will be charged extra costs if they use a payment processor other than Shopify Payments. Apps and plugins cost money on a monthly basis as well.

No option for migration

Shopify users who are ready to migrate their online business to a new service face a difficult transition. When an account with Shopify is closed all of the data associated with that store is deleted. Instead of making it easier for customers to migrate to a new platform it actually keeps them there. However it is common with all sorts of online platforms.

No Content Marketing

Shopify doesn't place enough importance on content marketing. The significance of content marketing can't be overstated: it increases organic traffic informs consumers builds social proof and expands businesses despite the fact that Shopify does have a blogging tool which at times is beneficial as well as limited at the same time. 

Pricing For Shopify

Shopify's price options are broken down into five distinct tiers. Here they are!

1. For $29 a month you may choose Basic Shopify. 
2. Costs for Shopify's basic package for businesses with a single store are $79 a month. For businesses with more than one store.
3. Advanced Shopify is the best option at $299 a month.
4. There is a $2000 per month fee for Shopify Plus which is designed for large organizations. 
5. For $9 per month Shopify Lite is a great option. 
6. Try 3-day free trail before committing to a paid subscription.

Bottom Line

Hope Nerd Series helped you to get a brief insight into Shopify and covered every aspect. We tried Shopify and were amazed at its performance. Try once and you will come to know!